Companies compete for .gay

Four companies are competing to claim the .gay domain since the Internet Corporation for Assigned Names and Numbers expanded the options for top-level domains (.com, .net, etc.) in 2008.

One of the companies, dotgay LLC, applied exclusively for .gay and did so as a community-based group. Community status requires written endorsement for their proposal and the group has so far collected over 128 from gay media outlets, businesses, and non-profits, including PFLAG Canada and the Canadian Gay and Lesbian Chamber of Commerce.

Vice-president of marketing, Jamie Baxter, has promised that the dotgay’s bid will benefit the community in terms of safety and visibility, limiting registrants to community members and thereby avoiding abusive or harmful domain names.